The latest from our blog
Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.
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Beyond Three Days: How Modern Employers Are Rethinking Grief Support
When my spousal equivalent died five years ago, I was already on a three-month sabbatical from my job. I didn’t have to ask for bereavement leave or explain my situation to HR or my boss. But most workers are not in a comparable situation. Traditionally, many U.S. employers offer just […]
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Branding is Culture Made Visible: A Communicator’s Playbook
Corporate branding is typically viewed as outward facing, but its impact inside the organization is just as important. And when an organization rebrands, the employee communications team plays a key role: ensuring that all internal communications reflect the new brand, providing guidance to other departments and agency partners, and serving […]
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5 Ways to Guarantee Your Email Doesn’t Get Read
Texting, Slacking and Chat are great for speedy messaging, but email is still one of the most powerful tools we have. It’s also one of the easiest ways to get ignored. In fact, a recent poll found that 60.8% of employees ignore emails at work. Want to make sure your […]
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Short Videos: Your Secret Weapon for Effective Communication
TikTok. Instagram and Facebook Reels. YouTube Shorts. These popular short-form video platforms make it easy to inform, entertain, educate, and inspire audiences whose attention spans keep getting shorter. But it’s not just teenagers watching trendy dance routines. Your company’s employees, too, are part of the video-as-information age, making-short-form video an […]
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2025 Benefit Trends – Part 1 Focus on the Family
Employee demand for family support continues to grow. Gen Z is entering its childbearing years and starting to experience the “sandwich generation” squeeze, amplifying the need for benefits that support better work-life integration. More than any generation before, Gen Z is likely to push employers to support them in building […]
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Part 2 – Data Privacy in the Age of AI: What Communicators Can Do
The threats to data privacy in the AI era are legion. This presents a huge opportunity for communicators to demonstrate value by helping to educate employees about data security. The threats to data privacy in the AI era are legion (see Part 1 of this blog). But this creates a […]
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Part 1 – Data Privacy in the Age of AI: What Communicators Should Know
With the rapid rise of advanced technologies, including artificial intelligence, the threats to data privacy have grown exponentially. Communicators need to understand these risks and their role in protecting data. January 27–31 is Data Privacy Week, an international campaign to raise awareness about the need to respect privacy and safeguard […]
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The End of the Year is Almost Here: Help Employees Maximize Their Benefits
Lots of benefits reset at the start of the year, but many employees leave money on the table because they fail to take full advantage while they can. Here are a few reminder messages to encourage folks to optimize their benefits before the year ends. Time is Running Out to […]
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DEI may be down but it’s not out: What this means for communicators
The recent Supreme Court Affirmative Action decision and today’s overheated political climate, combined with the outsized power of one person’s social media platform, have landed some blows to Diversity, Equity and Inclusion (DEI) programs. Media attention has focused on companies, including John Deere, Harley Davidson, and Lowe’s, which have cut […]
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Modern-Day Parenting Is Taking a Toll on Employees (and What Employers Can Do About It)
The school routine is in full swing again and chances are parents in your organization are already feeling overwhelmed. The American Psychological Association recently released some shocking statistics: The stressors of modern-day parenting prompted the U.S. Surgeon General to issue a formal advisory and call for “a fundamental shift in […]