The latest from our blog
Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.
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Branding is Culture Made Visible: A Communicator’s Playbook
Corporate branding is typically viewed as outward facing, but its impact inside the organization is just as important. And when an organization rebrands, the employee communications team plays a key role: ensuring that all internal communications reflect the new brand, providing guidance to other departments and agency partners, and serving […]
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Power up your IT communications
Scheduled or unexpected system outages. New technology launches. Enterprise-wide software upgrades. Employees using AI in the workplace. Data breaches. There are lots of reasons for communicating about IT. How these messages are delivered can affect adoption rates, productivity, employee trust, and privacy protections. You’ll need to translate complex technical information […]
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5 Ways to Guarantee Your Email Doesn’t Get Read
Texting, Slacking and Chat are great for speedy messaging, but email is still one of the most powerful tools we have. It’s also one of the easiest ways to get ignored. In fact, a recent poll found that 60.8% of employees ignore emails at work. Want to make sure your […]
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Beyond Content Creation: 10 More Ways Communicators Can Succeed with AI (Part 2)
In Part 1 of this series, we provided five ways communicators can tap into the power of AI to refine and personalize information for their audiences. In Part 2, we share five ways AI can help communicators inform, analyze, and optimize the way they do their jobs. 6. Measuring and […]
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Beyond Content Creation: 10 More Ways Communicators Can Succeed with AI (Part 1)
When most communicators consider using artificial intelligence, they’re almost always thinking, “All I need is a decent first draft.” Using chatbots like ChatGPT, Gemini, CoPilot, Claude, or others can certainly help overcome the dreaded “blank page,” but did you know there are other ways AI can help create more efficient, […]
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Short Videos: Your Secret Weapon for Effective Communication
TikTok. Instagram and Facebook Reels. YouTube Shorts. These popular short-form video platforms make it easy to inform, entertain, educate, and inspire audiences whose attention spans keep getting shorter. But it’s not just teenagers watching trendy dance routines. Your company’s employees, too, are part of the video-as-information age, making-short-form video an […]
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Part 2 – Data Privacy in the Age of AI: What Communicators Can Do
The threats to data privacy in the AI era are legion. This presents a huge opportunity for communicators to demonstrate value by helping to educate employees about data security. The threats to data privacy in the AI era are legion (see Part 1 of this blog). But this creates a […]
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Part 1 – Data Privacy in the Age of AI: What Communicators Should Know
With the rapid rise of advanced technologies, including artificial intelligence, the threats to data privacy have grown exponentially. Communicators need to understand these risks and their role in protecting data. January 27–31 is Data Privacy Week, an international campaign to raise awareness about the need to respect privacy and safeguard […]
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Hiring an Agency? Advice from our Panel of Experts
Working with an agency is like any relationship: It takes time and work and good communication. When the relationship is successful, life is better. But what are the keys to success? Our panel of experts weighed in. Julia is a communications leader at a Fortune 100 health care company. Lenny […]
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The Caregiver Crisis: Prevent Burnout and Stay Productive
By 2025, it’s estimated that roughly half the American workforce will be caregivers for a parent or elderly loved one. And they’ll likely be doing so with little knowledge or support. Balancing the demands of work with the physical, mental, and financial demands of being a caregiver (perhaps to children […]
