The latest from our blog
Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.
-
Meet the AI-ttitudes: 7 coworkers on a spectrum from panic to power users
Chances are you’ve met these characters (or maybe you’re one of them). As AI tools flood the workspace, employees are reacting in wildly different ways. The O’Keefe Group knows that “AI-ttitudes” can often be a stumbling block for AI adoption, and we know what strategies work to turn resistance into buy-in. […]
-
Tricks, Treats, and Cyber Threats: Make Security Awareness Less Scary
October isn’t just about pumpkin spiced lattes and scrambling for last-minute Halloween costumes. It’s also Cybersecurity Awareness Month. The cost of cybercrime worldwide in 2025 is estimated to be $10.5 trillion. And virtually all employees with a computer are the targets. One careless click on a credible-looking email and suddenly […]
-
No more one-hit wonders: Why change communication needs “surround sound”
Let’s be honest: Relying on one or two communication channels when you have an important message to deliver is like singing karaoke once and expecting a Grammy. In today’s workplace, where attention spans compete with back-to-back meetings and TikTok videos, you need to ensure that critical messages cut through the […]
-
Power up your IT communications
Scheduled or unexpected system outages. New technology launches. Enterprise-wide software upgrades. Employees using AI in the workplace. Data breaches. There are lots of reasons for communicating about IT. How these messages are delivered can affect adoption rates, productivity, employee trust, and privacy protections. You’ll need to translate complex technical information […]
-
Is there ever a good time to think about SPDs?
Once a company’s annual benefits enrollment period ends, Benefits and HR professionals (and sometimes their Employee Communication counterparts) often find themselves reviewing and updating their summary plan descriptions – a sometimes unwelcome and tedious task. For those who need a quick definition: A summary plan description (SPD for short) is […]
-
The End of the Year is Almost Here: Help Employees Maximize Their Benefits
Lots of benefits reset at the start of the year, but many employees leave money on the table because they fail to take full advantage while they can. Here are a few reminder messages to encourage folks to optimize their benefits before the year ends. Time is Running Out to […]
-
All Politics Is Local – Like in the Cubicle Next to You
We are heading into the most contentious election we’ve seen in recent times – yes, more than 2016, worse than 2020. Identity politics have had years to take root, positions have increasingly polarized, and political discourse too often devolves into personal attacks and insults. And while politics used to be […]
-
Annual Enrollment Communication Will Be Different This Year
Here’s How to Step Up Your Game By now, you’ve probably nailed down your 2025 benefits design and have a good idea of what needs to be communicated during annual enrollment (AE). This AE won’t be like other years, though. You’ll be sending your benefits messages to employees against an […]
-
The Brave New World of Workplace Texting – And How to Manage It
Instant messaging has earned its place in the workplace and – if done well – can boost efficiency, cut down on emails, and increase camaraderie. The communications team should encourage texting best practices by creating and enforcing ground rules. —— 6:50 am 12:07 pm * Translation at end of article […]
-
Collaborating for Impact: How Change Management and Communication Can Partner for Success
Change is constant. Change can be difficult. And change demands highly effective communication. There’s a natural interdependency between change management and employee communications – but it’s not always an easy relationship. We spoke with Shaun McMillan, a change management professional who has worked with Johnson & Johnson, Kenvue, and other […]
