The latest from our blog

Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.


  • A time to celebrate, unwind and read

    Some favorite books from your friends at the O’Keefe Group Everyone appreciates the gift of downtime. Our holiday wish for you is that you get some time off this December to enjoy family, friends, and a good book or two. So, rather than our usual business insights, this week we’re […]


  • Hiring a Contractor? Read This First.

    An interview with Communications expert Lauren LaFronz Choosing the right contractor to help with communications planning, writing, project management, and other initiatives isn’t easy. Your project’s success, and often your reputation, hinges on the contractor’s ability to consistently deliver their best work, on time and within budget. We spoke with […]


  • Getting from “Someday” to “Today” — Encouraging Younger Employees to Save for Retirement

    Long-term goal setting is tough for anyone but that’s especially true for the youngest employees in our organizations. Reports vary on average savings rates for young employees – from 7% to 14% depending on your source – but the bigger picture is clear: by and large, Americans aren’t on track […]


  • Why Communicators Are Still Feeling Burned Out + What You Can Do About It

    These days, workers in every field are experiencing an uptick in stress and burnout – and internal communicators are no exception. Since the beginning of the pandemic, communicators have been faced with an almost daily onslaught of new challenges and commitments. These challenges continue to take their toll on communicators’ […]


  • Not Feeling the Hybrid Vibe Yet? Here’s How to Get Into the Zone.

    Hybrid work was a necessary response for many businesses during the pandemic and the fact is that in a post-pandemic world, hybrid is the new normal. In September a new wave of employees began commuting back into the office. We saw evidence of the change in Zoom meetings, where office […]


  • Help Your Managers Master These Three Essential Skills

    The relationship between a manager and an employee looks a lot different these days. Before the pandemic, the idea of asking employees what was happening in their lives outside of work wasn’t considered appropriate for the workplace, and it might even have been frowned upon by Human Resources. Times have […]


  • Six Steps to Level Up Your Benefits Enrollment Communications

    If you’re a Human Resources communicator, you’re probably knee-deep in planning for Benefits Annual Enrollment right now. It’s a busy time of year for HR teams because this is your annual opportunity to make a splash. Now is the time to not only help employees make informed decisions, but to […]


  • 2023 Annual Enrollment: Consider These Enhancements to Shore Up Attraction and Retention

    Annual enrollment for 2023 employee benefits is right around the corner. This year, as businesses continue to grapple with labor shortages, retention issues, and a burned-out, disengaged workforce, it’s more important than ever to offer a benefits package that meets employees’ needs across all aspects of their well-being. After a […]


  • Q&A with TIAA: How One Fortune 500 Company Is Keeping Employees Engaged During Turbulent Times

      The ongoing pandemic, economic and social turmoil, and the shift to hybrid work environments are all pushing us to seek meaningful connections in the workplace.  Recently, we sat down with Michelle Richitelli, Senior Vice President of Internal Communications at TIAA, to learn about how one Fortune 500 company is […]


  • 5 Content and Design Hacks That Will Make Your Message Stand Out

    Information overload bogging you down? You’re not alone. That’s why, if you want your own communications to make an impact, you need to connect with your readers. That means creating concise, jargon-free, and actionable copy, whether you’re writing an email, a presentation, a newsletter or a social post. And the […]

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