The latest from our blog

Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.


3 Ways to Promote Better Mental Health in the Workplace

3 Ways to Promote Better Mental Health in the Workplace

The state of our collective mental health is not good. People across the U.S. were struggling with mental health concerns before the pandemic, but the isolation, uncertainty, economic instability, and fear we’ve all experienced have brought the issue to the forefront. Employees naturally bring the stressors of life into the […]


Talking about Mental Health at Work: 3 Tips to Make It Easier

Talking about Mental Health at Work: 3 Tips to Make It Easier

Our mental health is just as important as our physical health, and it affects how we perform at work. So why aren’t we talking about it there? We’d tell our boss if we had a cold or surgery coming up. But bringing up our emotional wellness? For any of us […]


Tackling A Graphic Design Project?

Tackling A Graphic Design Project?

Here’s How to Avoid Pitfalls & Keeps Costs Down In our hyper-visual world, good design is critical. An infographic, benefits guide, or important presentation will get far more attention if it’s clean, attractive and easy to navigate. This requires a talented designer, of course. But like any project, it also involves […]


5 Tips to Help Your Team Build Storytelling Skills

5 Tips to Help Your Team Build Storytelling Skills

By Laura Singer, Senior Communication Consultant Storytelling is a terrific tool to engage an audience—whether that audience is a single business partner in another function or an employee population of thousands. For most people, telling stories in a business environment doesn’t come naturally, because it requires un-learning a lot of […]


5 Reasons Why Storytelling Works at Work

5 Reasons Why Storytelling Works at Work

By Laura Singer, Senior Communication Consultant True story: Once there was a leadership team for a support function in a large global corporation. All the members were asked to create a story that communicated the value their work brought to the enterprise. But all came up short.  Their stories lacked […]


For Valentine’s Day (and Every Day)… A Reminder to K.I.S.S.

For Valentine’s Day (and Every Day)… A Reminder to K.I.S.S.

By Laura Singer, Senior Communication Consultant We’re all familiar with the concept of K.I.S.S. – Keep It Simple Stupid (or more politely, Keep It Short and Simple). We could add yet another variation: Keep It Short and Scannable. Information overload is relentless, with another whole set of messaging around the […]


Can You Pay Attention Longer Than A Goldfish?

Can You Pay Attention Longer Than A Goldfish?

Communication Tips to Get Your Employees to Take Action By CB Morris, Senior Communication Consultant The coronavirus pandemic continues to provide employees with countless distractions that tax their already brief attention spans. Research before the pandemic had human attention span at 8 seconds – which is less than the attention […]


DE&I: The Power of Employees to Drive Change

DE&I: The Power of Employees to Drive Change

By Cathleen Donnelly, Senior Communication Consultant The global reckoning on race has generated soul-searching in boardrooms, in Human Resources and Corporate Communications, and among employees. According to recent research from The Conference Board, employees across all generations – Millennials, Gen-Xers and Baby Boomers – now rank racism and gender inequity […]


We Have Something to Celebrate!

We Have Something to Celebrate!

We’re Officially a Certified Women Owned Business Not much to celebrate these days? Yup, right there with you. But we are excited to share that The O’Keefe Group is now certified as a Women’s Business Enterprise (WBE) through the Women’s Business Enterprise National Council (WBENC)! This certification underscores The O’Keefe […]


In This Moment: Looking Ahead to 2021 Benefits Annual Enrollment

In This Moment: Looking Ahead to 2021 Benefits Annual Enrollment

By Oonagh Power Head of Editorial Services & Senior Communication Consultant Raise your hand if you’re done with 2020! Yep, thought so. Although we’ve all been navigating these tumultuous times in different ways, we do have at least one shared experience: 2020 has forced everyone out of their comfort zone. […]

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