The latest from our blog
Explore insights, how-to tips, trends, and best practices from our team of internal communications experts. All our blog posts are original content written by our writers, consultants, and interns.
3 Reasons Why Storytelling Is So Right, Right Now (part 1)
A few of us at The O’Keefe Group were talking about the ongoing challenges of managing work with kids at home, and one colleague shared that she had been struggling to get her 9-year-old daughter Sofie to do her reading assignments each day. She was also worried about her Aunt […]
3 Reasons Why Storytelling Is So Right, Right Now (part 2)
By Danielle Foley Senior Communication Consultant In part 1 of this blog series, we explained how leaders can use storytelling to help build trust during an uncertain time. In this installment, we discuss how storytelling—in particular stories about the organization’s purpose, mission, and good deeds—can create organizational goodwill that will […]
3 Reasons Why Storytelling Is So Right, Right Now (part 3)
By Danielle Foley Senior Communication Consultant In the first two parts of this blog series, we shared how storytelling can help leaders create trust and inspire organizational goodwill. In this final installment, we share how storytelling can get us through a difficult time when we need to adapt quickly to […]
