by joannes@okeefegrp.com | in Creative Solutions | 0 comments
By Madeline Worshek, Marketing & Communications Intern By 2025, it’s estimated that roughly half the American workforce will be caregivers for a parent or elderly loved one. And they’ll likely be doing so with little knowledge or support. Balancing the demands of work with the physical, mental, and financial demands of being a caregiver (perhaps […]
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By Madeline Worshek, Marketing & Communications Intern If you’ve ever struggled to get your point across or worried that your presentations are utterly forgettable, you’re not alone. Trying to communicate effectively can sometimes feel like a jigsaw puzzle where none of the pieces seem to fit quite right. Successful storytelling works like the puzzle’s border: […]
Read moreby joannes@okeefegrp.com | in Change | 0 comments
An interview with Communications expert Lauren LaFronz Choosing the right contractor to help with communications planning, writing, project management, and other initiatives isn’t easy. Your project’s success, and often your reputation, hinges on the contractor’s ability to consistently deliver their best work, on time and within budget. We spoke with Lauren LaFronz, a 20+ year […]
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by joannes@okeefegrp.com | in Creative Solutions | 0 comments
Tammy Kleinman, Senior Communication Consultant Information overload bogging you down? You’re not alone. That’s why, if you want your own communications to make an impact, you need to connect with your readers. That means creating concise, jargon-free, and actionable copy, whether you’re writing an email, a presentation, a newsletter or a social post. And the […]
Read moreby joannes@okeefegrp.com | in Creative Solutions | 0 comments
Here’s How to Avoid Pitfalls & Keeps Costs Down JoAnne Stauss, Head of Creative Operations In our hyper-visual world, good design is critical. An infographic, benefits guide, or important presentation will get far more attention if it’s clean, attractive and easy to navigate. This requires a talented designer, of course. But like any project, it […]
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